In 2009, baby boomers in the US will be hitting their mid-60’s. They are searching for true organic shampoo and hair care products to maintain vigor and youth. They are trying to prevent hair and scalp problems-after years of chemical abuse and critical sickness that occurs with aging.
The aging baby boomers population will contribute to the surge in organic shampoo and hair care products. According to market research publisher, Packaged Facts, they predicted that the shampoo and hair care would move from $1.3 billion to $1.7 billion by 2010 57 million Americans are using some form of natural personal care or organic shampoo and hair care products. That’s 20% of the US population. That’s huge.
Consumer who buys organic and natural personal care products are health concise. They are worried about toxic, chemical ingredients seeping into their blood stream, causing havoc as their body aged.
The Americans and Europeans are leading the way. They are seeking safe, 100%; pure organic shampoo and hair care products. And they are more aware of cheating companies with misleading labels.
These misguided products are boldly marked with the word 100% natural or organic, but are products of artificial matters, fertilizers, pesticides and man-modified ingredients. Whoa. Then they challenge you to read the very fine ingredient label on the products. Labels that even a magnifying glass has can’t make clear.
Following are 5 components of 100%; true organic shampoo and hair care products.
- Biodegradable (broken down into harmless products by air, water and bacteria)
- No Chemical Residue Left Behind
- Not Tested on Animals
- And Vitamin Enriched
In other words, more GREEN keeps you and the environment clean!
Real organic shampoos and personal care products are made from fruits or botanical matters, not cheap preservatives and the like to boost profit. 100%, pure organic shampoo and hair care products cost more than their average counterparts. Natural fruits and plants growing are hard labor and agriculture methods have strict rules. At times, organic agriculture costing can skyrocket, resulting in sharp increase in prices.
Baby Boomers and consumers are willing to pay for organic products that work. They cherish fresh clean fragrances, baby soft feelings; the efficiency of true organic shampoo and hair care products. Not to mention the piece of mind, and the years of good health that benefit their lifestyles.